The Visioneering Group

 

...And Then Some

Creative Services

Visioneering OTC™ (Only the Creative)

In response to many requests, we are now offering a variety of stand-alone writing and design services. When a full-scale public relations campaign is not in order, The Visioneering Group offers OTC™ (Only The Creative) to fulfill your communication needs.

Complete writing and design services, from collateral materials to identity programs, press kits, advertising (all media) and website development. Rush service available on many projects.

Let our OTC team become your in-house creative department to provide innovative outreach to your most important audiences!

Click here for the full story.


Internet Publicity

Visioneering iPR™

While many of the activities of traditional publicity translate to the Internet, many of them do not. And Internet publicity has developed an additional, unique set of conventions all its own. For this reason it's important to have your crucial Internet publicity handled by experts.

Visioneering iPR delivers targeted communications, tailored for the sophisticated Internet audience. Contact us for a consultation that will help you determine what mix of traditional and iPR will best meet your communications needs.

Consulting

Strategic and creative consulting services are available to clients whose needs are conceptual rather than implementational.

If you're bringing a new product to market or seeking ways to expand the market for your current offerings, our strategic and creative brainpower can help you clarify direction and conceive devices to maximize your exposure and impact.

Consulting services with agency principals are generally billed at an hourly rate, however special "project" fees can be arranged.

To look over our list of Capabilities -- areas in which consulting services are available -- click here.

 

Retail Marketing Programs

From THE VISIONEERING GROUP

NEW MARKETING TOOLS FOR MAXIMIZING

 

EXPOSURE AND SALES!

In this age of over-communication, if you can't quickly and creatively convey WHAT you're about and HOW you're different, you're putting yourself at a real disadvantage.
-- John Raatz

Make every promotional program produce results!

That's always the challenge. Which is why we're always looking for innovative new ways to promote your message to your critical audiences. Now, our two new programs give your product the creative communications edge!

These programs are designed to provide you with --

• Innovative Product Exposure
• Valuable Marketing Intelligence
• Word-of-Mouth Promotion
• Author/Artist Image Enhancement
• Enhanced Consumer Awareness
• Increased Attendance at In-Store Events

Audio Branding Tool
AUTHOR/ARTIST TALKER™
Counter-Top Promotional Audio Cassette Giveaway


This attractive, turnkey audio cassette promotion features --
• 5,000 16-minute audio cassettes, eight minutes per side

Side A -- Interview with author or artist
Side B -- Excerpts from book or CD

• Four-color "O" Card
• Direct-to-Shell Imprinting on Cassette
• Individually Shrink-wrapped
• Plug Sticker on Each Package

Includes all recording, editing and production costs. Packed 50 per carton, F.O.B. Los Angeles. Excludes applicable taxes and freight. Optional Extras* --

-- Drop-ship to multiple locations
-- Special plug sticker for local personal appearances
-- Counter-top "Take-One" display
* Available at cost plus 20%.
5,000 Cassettes - $ 4995

"RIP" -- RETAIL INTELLIGENCE PROGRAM™
"So your product doesn't Rest In Peace in the warehouse!"

A unique, personalized outbound telephone intelligence program, featuring --

• Phone calls to buyers at 500 top independent U.S. bookstores
• Friendly, sophisticated, professional telemarketers
• Our proprietary marketing intelligence questionnaire
• Customized script for callers
• Weekly client reports

These calls will provide buyers with --

-- Awareness of your title
-- News of special sales programs
-- Touring and other promotional schedules

The calls will provide you with --

-- Inventory information
-- In-store promotional opportunities
-- Editorial information (in-store catalogues, newsletters, etc.)
-- P-O-P usage and opportunities

It's the leverage you need to give your product the extra edge in grabbing the customer's attention!

500 Call Program - Four Week Duration - $ 3500
Two Week Rush Program - $ 5250

SPECIAL COMBINATION PACKAGES

5,000 CASSETTES + 4-WEEK PHONE PROGRAM - $ 7995
5,000 CASSETTES + 2-WEEK PHONE PROGRAM - $ 9995

 

HomeNewsPreludeVision / MissionGuiding PrinciplesPromises

Capabilities...And Then SomeThe TeamWords of Praise

Price TagPress RoomLet's Talk FurtherLinksContact


© 2000, The Visioneering Group, All Rights Reserved.